September Emeryville Crime Report: Three Attempted Apple Store Commercial Burglaries, Spike in Strongarm Robberies

4 mins read

The September, 2019 Emeryville Crime Report saw 257 total crimes reported for the month (up from the 228 reported in August). Robberies continued their upward trend with 15 reports for the month and are on a +14% YTD pace. Simple assaults saw an uncharacteristic 22 reports and are on a +13% YTD pace. There were three attempted commercial burglaries of the Bay Street Apple Store including two attempts to gain entry by ramming the front door with a stolen vehicle.

Officers handled a total of 2745 incidents in September. These responses included 15 incidents where officers were dispatched to evaluate an individual to determine if they required an Emergency Psychiatric Detention and 33 suspicious incidents (person or vehicle). Officers responded to 135 theft related calls and recovered 5 stolen vehicles.

Officers arrested 66 adults and one juvenile.

Overall, crimes reported for 2019 are on an 17% upward trajectory from last year.


The City of Emeryville is divided into small geographical areas that facilitate the Department’s efforts to tract crime and neighborhood problems, and allocate personnel resources to meet the service need. Crime statistics are reported by the EPD through CommunityCrimeMap.com. An archive of monthly crime statistics provided can be viewed on the city website.

[one_third last=”no”]
1. San Pablo Avenue
2. North Emeryville
3. Emery Bay
4. Peninsula
[one_third last=”no”]
5. Shellmound
6. Artist Colony
7. San Pablo Avenue – South
8. Triangle
[one_third last=”yes”]
9. East Bay bridge (East)
10. East Bay bridge (West)
11. Outside of City Limits



The reporting district matrix lists the category and number of crimes reported by district. The descriptions below are “highlights” and are not provided for every crime reported.


District 3

Alleyway behind Pak ‘N Save: A rape occurred. The suspect is in custody.


District 3

Peet’s Coffee and Tea, 5959 Shellmound St.: A strongarm robbery occurred. LOSS: A laptop. SUSPECTS: (2) Males 16-20 years old.

6200 block of Shellmound St.: A strongarm robbery occurred. LOSS: A laptop. SUSPECT: Male, late 20s – early 30s, 5’6”-5’7”, wearing a red hoody and red sweat pants.

District 5

The GAP, 5690 Bay St.: Two female shoplifters used force to steal merchandise. SUSPECTS: (2) Females, 16-18 years old.

IFO the Apple Store, 5640 Bay St.: A strongarm robbery occurred. LOSS: A Samsung S9 plus cell phone.

IFO West Elm, 5602 Bay St.: A strongarm robbery occurred. LOSS: A cell phone. SUSPECT: Male, 6’0”, 150 lbs., wearing a black Adidas style track jacket.

IFO Fuddruckers, 5614 Bay St., #232: A strongarm robbery occurred. LOSS: (2) Gold chains snatched from the victim’s neck. The suspect attempted to take the victim’s cell phone, however was unsuccessful. SUSPECTS: (3) Males, 14-16 years old.


IFO Ross Dress for Less, 5733 Christie Ave.: A strongarm robbery occurred. LOSS: Cell phone. SUSPECTS: (3) Male juveniles. The suspects fled to an awaiting vehicle. SUSPECT VEHICLE: 2015 Toyota Rav SUV gray, Carjacked from Oakland.

At the cell phone kiosk: An irate customer pointed a BB gun at an employee and took the employee’s cell phone. The customer placed the cell phone on the counter prior to leaving the kiosk. EPD arrested the suspect shortly thereafter.

Marshall’s, 5795 Christie Ave.: A male shoplifter used force to steal merchandise. SUSPECT VEHICLE: 2002 BMW 330 BLUE.

Zumiez, 5677 Bay St.: A female shoplifter used force to steal merchandise. The suspect was accompanied by another female who shoplifted merchandise. LOSS: (4) T-Shirts. EPD arrested both suspects shortly thereafter.

District 7

CVS Pharmacy, 4349 San Pablo Ave.: A female suspect simulated a gun in her jacket pocket and demanded cash from the register. LOSS: $188 cash. SUSPECT: Female, wearing all black clothing with blue Nike swooshes on her shoes.

District 8

IFO Black and White Liquors, 4051 San Pablo Ave.: Four male juveniles robbed another male juvenile. The suspects claimed to have a gun. No gun seen. LOSS: A jacket, a cell phone, a clipper card, and $13 cash. SUSPECTS: Males 14-15 years old. SUSPECT VEHICLE: 2000s Toyota Camry or Corolla, gray in color.

District 9

Baskin Robbins, 1199 40th St., #200: A male suspect entered the business with a gun and demanded cash. LOSS: $150 cash. SUSPECT: Male with a mask covering the bottom portion of his face, wearing a black hooded sweatshirt, black pants, and light-colored shoes.

District 10

Parking lot of Panera Bread, 1525 40th St.: A strongarm robbery occurred. LOSS: An iPhone and drivers license. SUSPECTS: (5) Males in their 20s. SUSPECT VEHICLE: 2015 Toyota RAV gray in color. (Same suspects from the Ross Dress for Less incident.)


At Target, 1555 40th St.: A shoplifter used force to steal merchandise. LOSS: Clothing. SUSPECT: Male, wearing a black hat, dark gray shirt and dark blue jeans.



Aggravated Assault

District 3

The Hyatt House, 5800 Shellmound St.: A domestic violence incident occurred resulting in the male holding a female down by her throat.

Commercial Burglary

District 2

6655 Hollis St.: At the construction site, an unknown suspect(s) cut the outer locks off two Conex boxes. LOSS: Multiple tools.

Glashaus Garage, 6466 Hollis St.: POE: Unlawful entry – Front door. An unknown male suspect on a bicycle burgled the lobby mailbox.

District 5

The Apple Store, 5640 Bay St.: An unknown suspect attempted to force open the doors by pressing on the doors with a stolen vehicle.

The Apple Store, 5640 Bay St.: A second attempted burglary occurred. A suspect attempted to smash the window with a rock while a second suspect acted as a look out. SUSPECTS: (2) Males, 16 and 18 years old. EPD arrested both suspects shortly thereafter.

The Apple Store, 5640 Bay St.: A third attempted burglary occurred. Three male suspects in a carjacked vehicle purposely collided with the storefront door twice.

Residential Burglary

District 1

12XX 66th St., POE: Garage – No sign of forced entry. LOSS: Specialized bicycle, light blue.


District 2 at 14XX 65th St.: POE: Storage Unit – Lock damaged. LOSS: DJ equipment.

District 3 at 64XX Christie Ave., #XXXX POE: Front door – Pried. LOSS: A bicycle, a camera, and several watches including a Rolex watch.

District 8

10XX 41st St.: Attempt only. POE: Door knob removed – no entry.

10XX 45th St., #X: POE: Door knob damaged. LOSS: Multiple personal items.


Of the 8 vehicles reported stolen:

  • 5 vehicles were recovered intact
  • 1 vehicles was recovered but damaged or stripped
  • 1 report was a motorcycle (still outstanding)
  • 1 vehicles is still outstanding
  • There were 3 attempted thefts

The spreadsheet compares criminal activity relative to last year, averages from the previous 3 years and annual totals for the year.

*Categories not included in Part 1 Crimes
N/C: Not Calculable

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Rob Arias

is a third generation Californian and East Bay native who lived in Emeryville from 2003 to 2021. Rob founded The E'ville Eye in 2011 after being robbed at gunpoint and lamenting the lack of local news coverage. Rob's "day job" is as a creative professional.


  1. Thanks for keeping us all updated. Do you think it’d be possible to post what time these incidents happen? It’d be one thing at broad daylight, another if they happened at 3am, etc.

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